Influencers have taken the digital marketing world by storm recently, and their impact on social media is almost impossible to ignore. People often seek distinct influencers in various niches to help them decide on products and services. Influencers play a massive role in shaping public opinion about a wide range of products and services in the tech industry.
This blog will closely examine each of the top 10 Instagram influencers in tech. We'll give you insights into what tech influencers do, how they differ from other influencers, and how you can become an influencer yourself.
Before getting to know the top Tech influencers on Instagram, it is best to understand what they do and how they differ from other influencers.
Tech Influencers are followed mainly by people due to their expertise and knowledge in the tech industry. Most of them, if not all, can sway public opinion as they know a lot about their respective fields.
Also, brands collaborate with tech influencers to enhance their social media presence and expand their customer across various channels. These influencers are knowledgeable and experienced in engaging with diverse audiences, making them a valuable asset for brands seeking to increase their reach and attract loyal customers. Through partnerships with influencers, brands can access their extensive following, resulting in increased brand exposure, improved sales, and higher revenue.
There is a long list of influencers in social media, but here is the top on technology-related content.
We've rated the top tech influencers based on the number of followers they have on Instagram and how they impact the industry. These tech-savvy individuals have helped shape the future of technology as we know it. For instance, Marques Brownlee has significantly contributed to the tech industry and is one of the top influencers we'll discuss.
So, without further ado, here are the top 10 tech influencers highlighting their contributions and inspiring people and their followers on Instagram:
The most popular tech influencer on Instagram is Marques Brownlee, also known as "MKBHD" (his initials + high-definition). He started creating tech review videos in 2009 while still studying, and since then, he has become one of the most influential tech influencers with billions of views via YouTube and Instagram. His videos cover technology, including the latest tech and product reviews on specific features. On his IG, you'll also find interviews with celebrities like Bill Gates and Elon Musk.
Marques has become an online tech star today. So, if you want to learn something new in tech or enjoy an explanation or reviews on specific products, just click on his IG. There, you can find videos of him breaking devices to show how they work and even funny clips showcasing the behind-the-scenes of his online content.
Shlok, also known as Techburner, boasts 4.2 million followers on Instagram and is a well-known personality in India. His passion for gadgets led him to start his channel at a young age, where he initially blogged about his daily life events. However, this didn't excite him, and he soon rebranded his channel as Tech Burner. Since then, his channel has gained immense popularity, and he has achieved significant success in his career thanks to his hardworking spirit and dedication to his passion. Shlok's enthusiasm for gadgets is evident in his working style, and he takes joy in his job more than anyone else, making him a true success story.
Lewis George Hilsenteger, also known as Unbox Therapy, has gained a million followers on IG, and his YouTube videos have amassed over four billion views. One of his viral videos was even credited with sparking Apple's "Bendgate" controversy, in which people could bend their phones in their pockets.
Unbox Therapy has made a name for itself by publishing videos showcasing the latest and most excellent products, from smartphones and Bluetooth speakers to innovative gadgets you never knew existed. Each unboxing video is incredibly detailed, providing in-depth information about the product, features, usage, pros, and cons.
The key to his success is his undeniable hard work and dedication to digital arts and filming. His content is always fresh, innovative, and unique, which has earned him a devoted following. It's worth noting that Hilsenteger is a married man, too.
Beebom was established in 2011 by Kapil Jindal and Devinder Maheshwari. Their Instagram and other social media platforms offer valuable information about smartphone features, software resources, and digital tips that help people make informed decisions.
Over time, their passion transformed into a dedication to create and innovate. They have gained nearly one million new followers on Instagram and aspire to achieve at least 50-60 million video views monthly on their social media channels.
Justine Ezarik is a tech influencer who creates content around the latest tech products, including smartphones, laptops, and other gadgets. In addition to her tech-focused content, she has a YouTube channel where she posts vlogs about her daily life and travels.
She is also a New York Times best-selling author for her memoir iJustine. She has been recognized as one of the most influential personalities online by Fast Company and The Daily Beast's Digital Power Index. Her online popularity has resulted in brand ambassador deals with numerous well-known companies, including Amazon, Mattel, Samsung, and Microsoft.
Linus Sebastian is a tech enthusiast on Instagram who runs Linus Tech Tips, where he provides reviews and insights on various gadgets, including gaming consoles, cars, and virtual reality. And if you are fond of DIY video guides, you can browse his "build guides" to get many helpful tips from him. You can also catch him on his channels, including Techquickie, TechLinked, and Channel Super Fun. Videos posted on these channels principally answer tech questions you'll want to know the answer to, even if you've never thought about it.
You may know Arun Maini as Mrwhosetheboss, a tech influencer with over 1.6 million followers on Instagram. Arun creates entertaining and straightforward tech reviews, comparisons, and introductions to complex tools. He aims to make the best possible tech videos that teach people how to make the most of the incredible tech they're surrounded by. With his passion for all things tech, Arun has established himself as one of the most well-known influencers in Instagram's tech community.
Austin Evans is among the best tech influencers on Instagram and is known for his tech-related content, including reviews of smartphones, laptops, and other gadgets. He also creates content around gaming and DIY projects.
His inspiring journey started from homeschooling and has now led him to become a trusted voice in tech. According to Evans, keeping up with new content formats and evolving audience preferences requires constantly trying new things, which keeps him on his toes. He has remained an influencer all these years for a specific reason - the return on investment.
Jonathan Morrison is a tech influencer who creates content around the latest tech products, including smartphones, laptops, and other gadgets. He also has a podcast called "Waveform," where he and his co-host, Sam Sheffer, talk about the latest tech news and trends.
Did you know that the founder of tldtoday is also a voice artist? He is the voice behind Samsung Galaxy Note 7 promotional videos, and his unique and pleasant voice is quite popular. Morrison is also part of Team Crispy, which includes other influential tech enthusiasts like Marques Brownlee, Austin Evans, Judner Aura, and Lewis Hilsenteger. You can catch up with Morrison on Instagram to see him showcase the latest and greatest gadgets.
Known for being a creative influencer, Sara is the most popular female influencer in a male-dominated tech industry. She uses her background in video to give excellent reviews of photography-related technology, providing real insights on cameras and smartphone photo and film features. In her YouTube videos and podcast, That Creative Life, she inspires viewers with tech, business, and creative goals.
Influencers are the driving force behind digital marketing, and their impact on social media is undeniable. From Marques Brownlee to Sara Dietschy, these tech-savvy individuals have many followers on Instagram and make a vital impact on the industry.
Becoming an influencer takes time and effort, particularly if you plan on making a living from the influence of social media. One way to start is by identifying your niche and investing in platforms to enhance your social media presence. Marketing yourself in a competitive market can be difficult, but it's not impossible.
To take your social media marketing to the next level, staying focused on your goals and learning from the best in the tech industry is essential. By studying top influencers, you can gain valuable insights and strategies for success.
Knowing the top 10 Instagram influencers significantly impacting the industry can be inspiring. Finding your niche and creating unique content is vital to becoming an influencer. With persistence and hard work, success in any industry is achievable!
